Job Creation – The Next Super Power
I am passing along a summary of an excerpt of a thought-provoking book that might have a bearing on some the decisions that your businesses make.
The Coming Jobs War by Jim Clifton, chairman and CEO of Gallup Research, reveals one of the most important discoveries that Gallup has ever made. This research firm gained a clear understanding of what 7 billion people want.
What the world wants now is a GOOD JOB.
“A good job is a job with a paycheck from an employer and steady work that averages 30+ hours per week.” Global labor economists refer to these as formal jobs.
Here’s the challenge:
Global unemployment for those seeking a formal good job with a paycheck and 30+ hours of steady work is approaching 50% with another 10% wanting part-time work. This means that the societal stress and instability lies within 1.8 billion-nearly 25% of the world’s population.
This big discovery suggests that the new world war for good jobs will trump everything else.
The lack of jobs will become the root cause of almost all world problems (hunger, extremism, out-of-control migration patterns, reckless environment trends, widening trade imbalances, and on and on) that America and other countries will attempt to deal with through humanitarian aid, military force and politics.
This excerpt went on to say that leaders of countries, cities and other municipalities must make good job creation their number one priority. Good jobs are becoming the new currency for all world leaders.
While the excerpt seemed to focus on governmental leaders, it would seem reasonable that jobs creation could become an important criterion in evaluating the vitality of commercial entities. Therefore, The Coming Jobs War can provide an excellent perspective for business leaders as well.
Wednesday, February 8th, 2012 | 3:14 pm
Filed under Communication.
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